I think the biggest example would be Amazon. The biggest advantage I see is that Joel's approach still allows some level of iteration on the domain model and al

I think the biggest example would be Amazon. The biggest advantage I see is that Joel's approach still allows some level of iteration on the domain model and all the associated business logic. It seems that mobile is pushing this type of design as it makes the most sense (so Facebook, Twitter and Google follow this approach quite a bit). It looks like the logical next step is why can't the desktop browsers be just another "View" as is in mobile.