That's where you're mistaken. In this example, because you didn't craft a meaningful cover letter, you disqualified yourself even if you were a perfect fit. H

That's where you're mistaken. In this example, because you didn't craft a meaningful cover letter, you disqualified yourself even if you were a perfect fit. Had you read the posting and spent a few minutes explaining why you were good at the two things they asked for, you would have been called in for an interview.