Toppling Bloomberg is kinda like Toppling Google. They are giants. If you go head on, you will most likely fail because you will try to do a lot of things in ma

Toppling Bloomberg is kinda like Toppling Google. They are giants. If you go head on, you will most likely fail because you will try to do a lot of things in marginally better (if that) way. I can only think of one way: targeting a very very small niche that BBG handles and do it significantly better (not necessarily cheaper). Keep in mind that the costs of $20,000/yr for a BBG license might sound like a lot to us but for wall st, that is chump change. Ok well lately, firms are getting cost aware but even then, it won't make a dent.