Developers! Developers! Developers! Even at the peak of Windows' dominance, Microsoft never forgot that applications were the reason everyone bought a Windows

Developers! Developers! Developers! Even at the peak of Windows' dominance, Microsoft never forgot that applications were the reason everyone bought a Windows PC instead of a Mac (or 'nix on the server side). No matter how great OS X is, the kids wouldn't be buying Macbooks if they weren't sure it could run Word and $100-\epsilon\%$ of web apps would be usable from Safari or Firefox. Today, people still linger on Windows XP because everything still runs on it. I don't think any truly killer mobile apps have emerged yet, but when they do, Apple and Google will need to start pampering mobile developers more than they have been.