>Cool, a male only product. Well you got to test the waters somehow. Its better to test it in one segment and if it doesn't flop, expand it further. Else, comp

>Cool, a male only product. Well you got to test the waters somehow. Its better to test it in one segment and if it doesn't flop, expand it further. Else, complaints can also include why they din't target children or the elderly. Also gender specific products are established by society. You don't have necessarily follow them. If a female wears a men's watch, it won't automagically stop working.