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If US malls want to survive they need to start copying international malls, which are a lot more upscale, better looking (new or significantly renovated) and ab
by ulfw 13y ago
If US malls want to survive they need to start copying international malls, which are a lot more upscale, better looking (new or significantly renovated) and above all offer a much better mix between entertainment (movie theaters etc) and food (actual restaurants you would WANT to go to instead of chain/fast-food places) as well as stores. The problem with many malls is that they are copy cats of each other. Uninspiring 'practical' architecture, inedible food, the exact same stores at every mall, not much to do besides shopping and having a fast-foody coffee.
- maxerickson 13y agoU.S. malls do tend to have movie theaters. But they aren't going to pay high rent to get into a mall if there is open commercial land anywhere nearby. It's a similar thing with decent restaurants, they don't necessarily gain much from the association. I saw a thing in a local paper that the bankrupt mall should 'bring in' good stores. Of course this is backwards, the stores mentioned in the comment have no interest in running a store in a run down mall in a small market.
- ulfw 13y agoVery true actually. It's just sad that malls had to get all the way to the state of being run-down. What I suggested should have been down 10 or even more years ago. Right now I'd agree with you that many malls have to work hard to find tenants who'd be unwilling to be associated with a mall.
- lucaspiller 13y agoOne of the big things about most malls outside the US is that they aren't usually built in the middle of nowhere. You don't need to drive for an hour then struggle to find a place to park just to buy some jeans. In some cases this is a because the transport links were built afterwards, but in most cases this is because they are built in areas that are already connected. Obviously space is restricted so they are smaller (250,000 sq ft is a pretty average size), this means you often end up with the same well known brands in each mall which can be a bit boring. Due to space and as malls are usually in the 'town centre' you don't always have cinemas in the mall, but they can usually be found nearby.