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I just bought 1000 burgers on Kickstarter. Want one of them?
- techaddict009 13y agoGreat way to get what you love and what you want!
- jongold 13y agofwiw these are the best burgers I've had anywhere in the world & Tom is a total dude - back him on Kickstarter while you can :)
- buf 13y agoI can confirm these are some of the best burgers London has to offer. In addition, I recommend the "bacon jam."
- patio11 13y agoThat's a genius use of that offering. Great instant story. As for the offering itself (pre-paying a large sum in advance for, essentially, free-food-for-life at a new restaurant): I wonder if that's a sane method for restaurants generally. There are two in Ogaki that I'd happily spend $1k on, but I'd worry that it would change my relationship with the owners. Being a regular at the local diner is great -- the owner comes out to greet you when you come in, you always get exactly what you like exactly the way you like it, and in general they try to make you feel like a king. I'd hate to have date night in 2019 ruined by "Patrick, you're here again? Dude, it's a Saturday night. I could sell that table. #($'#( it. Well, OK, what will it be -- the free #%(#ing burger again?"
- venomsnake 13y agoWell a 1000 burgers are 3 years worth of lunch. Also if you are allowed to take a few at a this is great marketing for free - telling all the colleagues - a few burgers are on me in that place. Chances to convert to a regular at least one of them is high. Probably it is how the awards will be defined. Because kickstarter is not preorder. Also the Kickstarter community so far has shown to be remarkably supporting. So I doubt that they will abuse the privileges that will be awarded. Also basic rule for the rewards should be that you are overpaying but you like it that way. The 1000 burgers for 1000 GBP is clearly unsustainable. But looking at the KS it seems more like a marketing stunt the high tiers. So it is probably budgeted.
- ashray 13y agoIt's quite unlikely that someone who orders a 1000 burgers is actually going to eat them. I can't picture myself eating 1000 of the same kind of burger .. or in the same place.. I guess most people would eat 200 burgers (I'd say at the high end..) which would come out to 5GBP per burger. Not bad for the establishment.. I can't think of any average but even 100 sounds high to me.
- shasta 13y agoDid you see the picture of the burger in the article? All this guy has to do is declare that remaining prepaid burgers are non-transferable upon death, and he'll only ever have to make a few hundred per buyer.
- cfontes 13y agoThat is a good point to raise :D I had a micro heart attack just by looking at it.
- andrewmcdonough 13y agoActually the burger in the picture is healthier than you'd think. It's very good quality beef. I have a balanced diet and exercise lots. I also subscribe to the 'fat is not the enemy' school of thought. Maybe I'll take some before and after photos to prove it!
- asciimo 13y agoThe quality of the beef isn't the point. http://www.washingtonpost.com/national/health-science/too-much-protein-could-lead-to-early-death-study-says/2014/03/04/0af0603e-a3b5-11e3-8466-d34c451760b9_story.html http://www.washingtonpost.com/national/health-science/too-mu...
- andrewmcdonough 13y agoThere has been much discussion on this piece of research, and issues raised about the reporting of it. I think the response from the NHS was balanced: http://www.nhs.uk/news/2014/03March/Pages/high-protein-diet-may-be-harmful-for-middle-aged.aspx http://www.nhs.uk/news/2014/03March/Pages/high-protein-diet-...
- tripzilch 13y agoyes but check it--the other part of the offer is that you must order two at a time. so, assuming you're not going to chow down two burgers on your own, you'll be introducing a new potential customer every time.
- aleem 13y agoThat scenario is quite funny. Isn't it just a loss-leader model though? You will probably want sides and drinks (drinks have the highest margins). In this author's case, he will be introducing new customers to the restaurant. In fact a stipulation "exactly two burgers" instead of "at least two burgers" would have been better. Also the opportunity cost of selling a table is fairly low (about 10 GBP if that is the cost of two burgers). Personally, I have fallen in love with some burgers but after a month or two of obsessing I have to hold back because of satiation.
- Spockulus_Rift 13y agoThe relationship shift on presales definitely will happen. 1) I was a frequent customer at a Brooklyn record store. Sold the owner hundreds of dollars of records for a massive credit. Everytime I used said credit he'd grumble a little about not making a big sale. 2) Chiropractor I liked, saved money by buying 20 sessions at a greatly reduced per session price. Soon I was getting calls every week that I needed to start coming in weekly to burn through my package.
- andrewmcdonough 13y agoThat's a good point, but in this case, I'm guessing that Tom will be more than happy with me blogging about how good his burgers are a few times a week, and introducing 500 new customers :-)
- norswap 13y agoThat picture had my mouth watering, too bad I'm not in London.
- nawitus 13y agoDo you offer vegan burgers for non-meat-eaters?
- deleted 13y ago[deleted]
- jongold 13y agoThere's a vegetarian burger on the new menu; I'm not sure if it's vegan though.
- johnzim 13y agoThere was definitely cream cheese/yoghurt/mayo on it when I had it yesterday! It's also cooked with the same griddle and spatula at the moment. A lot of vegans might find that a little bit disconcerting. I don't know how it will be when he has his diner up though!
- pskittle 13y agomarketing ninja!
- hownottowrite 13y agoAirfare included?
- rjfarley 13y agoI wish I lived in London
- buf 13y agoHead's up to the OP, you have a typo in your title here: http://howwastheburger.com/i-want-a-burger/ http://howwastheburger.com/i-want-a-burger/ Want on of ...
- TazeTSchnitzel 13y agoNow I'm hungry.
- namenotrequired 13y ago> It was a ridiculous idea, and so I knew I had to do it. I like this guy. I work for an Amsterdam startup and expect to be in London later this year, is this open to foreigners?
- andrewmcdonough 13y agoYes, I'd love to interview startup people visiting London, so just let me know when you're over. I'll also introduce you to other startup people and some great events, like Silicon Drinkabout, if you'd like.
- namenotrequired 13y agoAwesome thanks, I'll get in touch when I know the exact dates! :)
- finishingmove 13y agoGood luck to you and your cardiovascular system!
- wcummings 13y agoMark Karpeles used all the BTC on cheeseburgers [1] #bitcoinconspiracy [1] http://img1.wikia.nocookie.net/__cb20091104170948/trailerpark/images/a/a0/Randy.jpg http://img1.wikia.nocookie.net/__cb20091104170948/trailerpar...
- mjklin 13y agoWould you mind if I had a sip of your tasty beverage to wash this down?
- BurgerBear 13y agoGo right ahead....
- lamby 13y agoI'll bite (hah) and report back.
- chris_wot 13y agoYou ought to team up with the pudding cup guy. You could get free flights AND burgers.
- buro9 13y agoI know you already, but damn I'm putting myself down to have a burger lunch. I'll bring my best stories, you know I have a few.
- lifeisstillgood 13y agoThat is genius - I will happily buy you a beer to wash them down with just for the chance to meet and say hi. Count me in:-)
- Wintamute 13y agoSo will this guy eat 500 burgers himself? That could be at least a year and a half eating burgers for lunch. Good lord, it can't be healthy! :S
- andrewmcdonough 13y agoActually, I think it will be healthy. I'll probably do 2-3 interviews a week, so it's not like I'll be eating burgers for every meal. Burger Bear's burgers are made with very good quality beef. I am somebody who exercises regularly, and from my work at my startup Tribesports, I'm very aware of how to balance my activity and diet. In fact, one of the things I might do on the blog is record my weight and health throughout the project.
- Wintamute 13y agoI don't doubt you're capable of keeping in shape, but the jury is definitely out on the long term health implications of eating a lot of red meat and animal protein - I don't mean just getting fat.
- asciimo 13y agoYou're right. http://www.washingtonpost.com/national/health-science/too-much-protein-could-lead-to-early-death-study-says/2014/03/04/0af0603e-a3b5-11e3-8466-d34c451760b9_story.html http://www.washingtonpost.com/national/health-science/too-mu...
- bad_user 13y agoMy grandfather ate about 8-10 eggs per day for about his whole life, because they lived on the country-side and they ate what they could produce (e.g. had hens that produced eggs). He was also drinking about 1 letter of milk daily straight from his cow and in case you never drank raw unprocessed milk, let me tell you it's freaking fat compared to what you find in store. He was also drinking about 1 letter of his own wine and a couple of shots of his own brandy per day. His favorite dish was also raw pig bacon though because of their relative poverty, this wasn't happening often, maybe once or twice per month. He died at 99, one month from turning 100. Never had heart disease, never had cholesterol problems. He lived in an area in which all the people have similar dietary habits. In fact if you'll ever come to Romania, you'll notice that only the French eat fatter and IMHO the jury is still out on that one, because while the French use tons of butter for everything, I think we are eating more pork-based dishes (bathed in sunflower oil), more than anybody else, pork being way more popular than fish, beef or even chicken (during the holidays). You should see my favorite dishes ;-) The above is just an anecdote of course, but do take studies with a grain of salt, especially studies on nutrition. Such studies cannot control or even estimate all the variables involved (short of keeping subjects in a cage locked away for 20 years) and cannot be conducted doubly-blind. We are a long way off to understanding anything about the impact of our diet. Also, it should make you wonder why in the world your medics declared war on fat since 1960, while they ignored the biggest elephant in the room, which is our increased intake of sugar.
- johnzim 13y agoBurger bear tom has the best burger in London. 80% of the programmers at the company I work for (myself included) went in at the 1-month-of-burgers level as soon as the KS launched and then the company chipped in to buy a team lunch for everyone. The London startup scene around Shoreditch is great fun, particularly because of these ancillary bonuses (being in a trendy part of town) Interestingly, Burger Bear has long been a bitcoin-friendly vendor; one of the other programmers has bought all his burgers in Btc so far! Only times I've ever witnessed a real-life Btc transaction.
- deleted 13y ago[deleted]
- Bocker 13y agoInteresting idea. Could be a great spin on Seinfeld's Comedians In Cars Getting Coffee for the tech/startup scene.
- itsnotvalid 13y agoCosting 2 pounds for a story is quite a bargain.
- md2be 13y agoThis is expensive $$ for the project. I assume that this burger retails for $8-10 dollars and that his location will sell 200 burgers a day. So he is giving up 1% of revenues for 1 1/2 years! Freemium doesn't work in the restaurant space.
- Recoil42 13y agoCareful when making assumptions. Not only is 200 burgers a completely unfounded number, but you've neglected to include things like fries and drinks in your calculations.
- stegro32 13y agoNaming your Google Apps organisation with your own name has at least one amusing side effect: "This form was created inside of Andrew McDonough". (Probably true, literally speaking...)
- alinajaf 13y agoI've accidentally run into Andrew at various points in my career, he's a very smart and capable guy, I always come away having learned a lot from him. He already knows basically everyone in the London startup scene, so I'd wager that anyone who has a burger with him will have more to gain from an hour of his time than the other way around.
- jasonkester 13y agoTangentially on topic, McDonalds used to have a special once a week where they'd sell cheeseburgers for $0.35 or hamburgers for $0.25. I would, from time to time, walk into the place with fifteen dollars in my pocket (and two co-workers, as they put a limit on how many one person could buy), and walk out with a sack o' sixty neatly wrapped hamburgers. I'd bring them back to the office, and simply start tossing them at people in their cubicles (or in the parking lot from a moving vehicle if they were unlucky enough to be walking past when I pulled in), and basically just feed the entire building. I don't think they intended that to happen with their little loss-leader deal to get folks in the door, but it sure was fun. It caught on too. If you haven't had a sack of 20 warm burgers dumped into your lap while you weren't paying attention, you haven't lived.
- zachrose 13y agoI do something similar from time to time at bottomlessburgers.com. The way it works is simple: you pay me a fixed price, like $6 or $10, and show up at a particular restaurant at a particular time. My partner and I order hamburgers and cheeseburgers and you get to have as many as you want.
- Theodores 13y agoSpeaking as a vegetarian with a sense of British humour that not all y'mericanz get... A better deal for you meat-eaters - go to market and buy your own cow!!! I think that with post and packaging you could get a whole one for £200 or so depending on how lame it was. Give your cow a name, e.g. Ronald. Next, get some meat grinder or improvise one. Pop to your local hire shop and just hire one of those chipper things tree surgeons use to turn whole trees into small bits. Give it a proper clean and now put your freshly purchased cow through it. You might want to hire a chainsaw too so you can cut things like the anus out first, or maybe the eyes or perhaps the teeth if you don't want to choke on them in your burger. You could even cut off things like Ronald's gonads for a special treat. Depends on when you hire, but you can expect to part with a good £50 - £100 for hiring such tools. Now for freezing your 100% pure British Beef. Get a few chest freezers from the local tip or advertised on a freecycle thing. Expect to pay a few bob to a mate with a van big enough to get your chest freezers home. Maybe offer to pay in burgers. The electricity bill for the freezers could be £100 a year, maybe even higher depending on how big your cow was. Depending on how many burgers you scoff and how quickly your 'leccy bill will vary. How many burgers you end up making depends on how thin you make your burgers and how much connective tissue (brain, spinal cord) you put through the wood-chipper. You could make many, many thousands of them rather than a mere one thousand. Or you could make just the one cow-sized burger. Or do whatever on a day to day basis, maybe making other beef creations like shepherds pie from the basic mix. Or perhaps meatballs - just drop them in the deep-fat fryer as and when the urge arises. One benefit of this DiY approach is that any sarky vegetarians will be impressed that you haven't left the difficult killing bit up to some distant abattoir, plus you will have connected with your inner hunter-gatherer self by getting immersed in the gore of killing an animal, as God intended. There will also be considerable benefits when the zombie apocalypse happens, as predicted by George W Bush in 2001.
- drdeca 13y agoSpeaking as someone who apparently believes feigning incomprehension (also, immitation) is funny: I don't get it. Why would you name the cow? It's not like it's a pet, or even a dairy cow. It's for eating. Also why would you use a chainsaw? Seems imprecise and messy. I think it would be more efficient to have a specialized tool. But that tool would require a significant ammount of capital... Probably more than the cow! (or buying the burgers). Maybe someone could have as a paid service a system where you could pay to use or rent the relevant equipment? Is anyone doing that? Might be profitable. Note to self or others: look into that. Although, I don't really feel like making a business out of that? It doesn't seem particularly elegant. Also, my cooking skills aren't very good, so I don't think it would turn out as well? Maybe I could do the initial cutting apart though? And then pay someone else to turn the meat into burgers? That's yet another thing to pay for though, and I don't think anyone is in the business of making burgers out of customer provided meat at the individual scale yet though. Note to self: investigate this business idea as well. (combined with renting out the machine???) All in all, it seems rather time consuming though. Maybe once every other month as a novelty? Could be entertaining. I wonder if the same equipment works with chickens. ... Speaking of which, I'm having trouble imagining a chicken bleed. Does it look the same as other animal blood? Is it different because it's a bird? I can imagine a cow bleeding fine, but that might be because the fur is short? I also have trouble imagining a fish bleed, but I think I kind of remember that, so it's a bit easier. I guess chicken bleeding would look normal then?
- BurgerBear 13y agoBasically, this is genius. Thank you all for an interesting read... The #BB1000 is a big time KS reward for sure. To be fair, anyone who backed me on this reward can have what ever they like.... This is the start of my new world and you made it happen. #Cryptohub #BurgerHack #DiscoJoint See you there!
- malandrew 13y agoI'm a huge burger lover, but 500 burgers can't be healthy for you unless you spread this out over several years.