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I really wanted to share this article with my friends, but it was so filled with buzzwords that even my dev friends wouldn't ascertain much. Keep in mind I'm a

• dataisfun 13y ago
  haha. Well, I doubt you're an idiot. Buzzwords serve a purpose insofar as they're a good shorthand for defining categories of product offerings. E.g., ETL, Data Warehouse, Mobile Device Management, etc. all have pretty well understood parameters within which the vendors, buyers, analysts, etc. operate.