With a steady supply line and a better understanding of demand after initial launch the supply line can be smoothed out and cheaper methods of transportation ca

With a steady supply line and a better understanding of demand after initial launch the supply line can be smoothed out and cheaper methods of transportation can be employed. Right now they are paying to speed up the process and make up for lost time. I'm not going to speculate on its future success but even if it lands amongst the diet shakes it would be in a multi billion dollar market.