4 ms·

It's surprising to me that there isn't a single positive comment in this thread considering how amazing this is. Sure, it has other implications, but were we re

by scotth 13y ago

It's surprising to me that there isn't a single positive comment in this thread considering how amazing this is. Sure, it has other implications, but were we really hoping to prevent computers from recognizing faces permanently?

reader5000 13y ago
"Luddite news"
normloman 13y ago
No, we were just hoping to prevent creeps like facebook from using it to tailor advertising.
- dave_sullivan 13y ago
  Ah, there's how you get to minority report type stores/advertising being used in practice... 1. You upload photos to Facebook. Facebook detects various commercial products or even--assuming deep learning can take things to "higher level" representations--"style preferences" of people recognized in the photo. It will also develop style preferences based on context, location, etc. (dive bar or classy lounge?) Because it knows who is in the picture, etc. it can correlate that with an identity. 2. Facebook then sells this "identity" to the Gap -- no actual information about the user, just these raw vectored "style preferences" which contain all knowable brand information about each user. Facebook can provide massive coverage here. 3. You walk into a Gap store. Gap has installed software provided by Facebook to detect your face/person/style preferences (but no personally identifiable information, just that "the person with this face has these preferences and probably makes this much money so you might offer X,Y,and Z at these prices") and you then get an offer via facebook message (or "facebook offer"?) on your phone to buy what you think is actually a really cool jacket at an admittedly reasonable price (based on what you're used to paying for jackets). This probably has massive ramifications for outfits like Costco or Target or Walmart where individual consumer preference/taste/whatever can really make a difference in choosing effective lineups of products... Maybe they manage to offer deals that sort of price themselves based on what they know the user will pay? Almost not a bad idea...

by scotth 13y ago

reader5000 13y ago

"Luddite news"

normloman 13y ago

No, we were just hoping to prevent creeps like facebook from using it to tailor advertising.

dave_sullivan 13y ago
Ah, there's how you get to minority report type stores/advertising being used in practice... 1. You upload photos to Facebook. Facebook detects various commercial products or even--assuming deep learning can take things to "higher level" representations--"style preferences" of people recognized in the photo. It will also develop style preferences based on context, location, etc. (dive bar or classy lounge?) Because it knows who is in the picture, etc. it can correlate that with an identity. 2. Facebook then sells this "identity" to the Gap -- no actual information about the user, just these raw vectored "style preferences" which contain all knowable brand information about each user. Facebook can provide massive coverage here. 3. You walk into a Gap store. Gap has installed software provided by Facebook to detect your face/person/style preferences (but no personally identifiable information, just that "the person with this face has these preferences and probably makes this much money so you might offer X,Y,and Z at these prices") and you then get an offer via facebook message (or "facebook offer"?) on your phone to buy what you think is actually a really cool jacket at an admittedly reasonable price (based on what you're used to paying for jackets). This probably has massive ramifications for outfits like Costco or Target or Walmart where individual consumer preference/taste/whatever can really make a difference in choosing effective lineups of products... Maybe they manage to offer deals that sort of price themselves based on what they know the user will pay? Almost not a bad idea...