What's the point in running A/B tests if you don't report sample sizes, assumptions, statistical test used and p-values/F/whatever received? For all I know, the

What's the point in running A/B tests if you don't report sample sizes, assumptions, statistical test used and p-values/F/whatever received? For all I know, these results are completely random and useless. I mean, there's even excel spreadsheets for that so you can't say it's too hard: http://visualwebsiteoptimizer.com/split-testing-blog/ab-testing-significance-calculator-spreadsheet-in-excel/ http://visualwebsiteoptimizer.com/split-testing-blog/ab-test...