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I guess so. The Customer development model (customer discovery > validation > customer creation > company building ) works best when you have a niche market fo
by rokhayakebe 17y ago
I guess so. The Customer development model (customer discovery > validation > customer creation > company building ) works best when you have a niche market for enterprise applications. If you consider consumer apps, then how do you go out and talk to consumers? "ASK HN:..?". Consumer applications, read free, are doomed to follow the painful "Customer Acquisition and Adoption Model" . In other words how fast do we sign up new users and how much do they use the product.
- rjurney 17y agoEric Ries talks about this at length, for consumer internet companies. Check out the archives at http://startuplessonslearned.blogspot.com/ http://startuplessonslearned.blogspot.com/ In short: you can release a landing page before building, with a signup form for interested peeps, and you can release early and often.