Though, there's a large difference between overt "we want to discriminate against who joins our private secret society" and "we want to discriminate against pot

Though, there's a large difference between overt "we want to discriminate against who joins our private secret society" and "we want to discriminate against potential employees." The goal of the video is so they can form opinions about you more quickly. They don't want to waste time getting to know you or your history on paper if you turn out to be somehow unlikeable or unworkable as a person. [Also see: online dating. When you read profile text, you read it as yourself and form opinions based on your ideal world view. When you end up meeting and dealing with someone in person, you end up seeing how much they completely don't match the ideas you formed from textual communication.]