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For those who have successfully started a one-man online business/app, how did you get it known? Adwords? Advertising?

• cpncrunch 13y ago
  My own product spread virally. I think that is about the only feasible way to do it. I've tried advertising a few times myself, but it never, ever pays for itself.
  • gk1 13y ago
    > "I think that is about the only feasible way to do it." It may be the only way to do it very quickly. Most companies don't just go viral on day 1, they work very hard to get customers. Some times advertising makes sense, other times it doesn't, but it's certainly not the only option.
    • cpncrunch 13y ago
      I meant, it's the only feasible way to do it if you're a single founder with zero funding.
      • gk1 13y ago
        I still have to disagree. You don't have to look far (patio11's Bingo Card Creator) to find single-founder businesses that reached level of success without going viral. (I suppose this all depends on your definition of viral, too.)
        • cpncrunch 13y ago
          Yes you're right - he seems to be using adsense to drive traffic. I guess if adsense didn't work for small businesses, google wouldn't be making the money they do :)