I don't understand why people are surprised or upset by this. There are dozens of ad networks that already serve full-screen video ad content. People who want f

I don't understand why people are surprised or upset by this. There are dozens of ad networks that already serve full-screen video ad content. People who want free and ad-supported apps will continue to watch video ads, people who don't will continue to purchase ad-free apps. I don't see anything changing in the iOS ecosystem.