It's too late for either company to really change how they do business. Apple has always cultivated a user base that accepts the changes required for the evolut

It's too late for either company to really change how they do business. Apple has always cultivated a user base that accepts the changes required for the evolution of hardware and software platforms. They've created a great environment for innovation. The PC industry has largely gone the other direction. Embracing a kind of technical creationism. God created the start menu and it was good. God created the taskbar and it was good. A significant number of people only know the one true faith of computers and they shackle Microsoft's ability to innovate. It will be interesting to see how the mainstream reacts to the Dock in Windows 7 since it's probably the single most significant user interface change Microsoft has made in the last 15 years.