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This move is so people on Reddit stop using ad blockers, which is clearly effecting their bottom line. I don't think it will work, since Reddit already uses no

This move is so people on Reddit stop using ad blockers, which is clearly effecting their bottom line. I don't think it will work, since Reddit already uses non-intrusive ads and the majority of people block ads on principal alone. Users don't want ads (because it's somehow intruding on your space), nobody would be willing to pay for the site, and Reddit gold was seen as class warfare (haves and have nots). Anything that even seems like Reddit wants to bring in money is shunned immediately by the user base. Like most anti-capitalist Utopian groups, it's doomed.

CaptainSwing 13y ago
Can we infer from this that using ad-block is a form of low intensity class war? I (as an ad-block user) like this idea. I think that its perhaps a bit of a stretch to call reddit an 'anti-capitalist' group, but for sure the capitalists are failing to find a way to extract profit from it, and this itself really interesting Like other 'social media' (in the broad sense) enterprises reddit uses the products of users unpaid labour to reach an audience, and it attempts to make a profit from selling this audience to advertisers. Unfortunately for those wanting to profit from reddit, its strong community is resistant to being exploited in this manner. Im not claiming here that all or even most reddit users are 'anti-capitalists', or directly opposed to the profit making of reddit, but simply that there is not (or has not yet ben discovered) a means of adequately monetising its community which doesn't give the effect of taking control from said community, and things like the revolt against reddit gold and the use of ad-block are movements in this struggle over ownership. I dont, personally, see any resolution to this impasse which maintains both a profit for reddit and the autonomy and control desired by the reddit community, and in this we are in some sort of agreement. The two are irreconcilable. I would choose to back the other horse though.

CaptainSwing 13y ago

Can we infer from this that using ad-block is a form of low intensity class war? I (as an ad-block user) like this idea. I think that its perhaps a bit of a stretch to call reddit an 'anti-capitalist' group, but for sure the capitalists are failing to find a way to extract profit from it, and this itself really interesting Like other 'social media' (in the broad sense) enterprises reddit uses the products of users unpaid labour to reach an audience, and it attempts to make a profit from selling this audience to advertisers. Unfortunately for those wanting to profit from reddit, its strong community is resistant to being exploited in this manner. Im not claiming here that all or even most reddit users are 'anti-capitalists', or directly opposed to the profit making of reddit, but simply that there is not (or has not yet ben discovered) a means of adequately monetising its community which doesn't give the effect of taking control from said community, and things like the revolt against reddit gold and the use of ad-block are movements in this struggle over ownership. I dont, personally, see any resolution to this impasse which maintains both a profit for reddit and the autonomy and control desired by the reddit community, and in this we are in some sort of agreement. The two are irreconcilable. I would choose to back the other horse though.