Yeah, pushing for scale when we know how to improve the experience isn't the right goal. Ideally, you'd do it all, but you need to manage and focus your attenti

Yeah, pushing for scale when we know how to improve the experience isn't the right goal. Ideally, you'd do it all, but you need to manage and focus your attention. This will be elaborated in a future post, but we broke down the funnel into 6 parts, and gave each of our 3 engineers two ownership areas. There are clear metrics for each component, and the responsibility to make those metrics go up rests on them. It is still very focused, but embracing incremental improvements in different areas takes more resolve than a single goal. More on this soon!