He makes a few good points about how App Store can be improved (rating and ranking of apps) but mostly it is whining. e.g iPhone OS 3.0 already allows the deve

He makes a few good points about how App Store can be improved (rating and ranking of apps) but mostly it is whining. e.g iPhone OS 3.0 already allows the developer to charge for in-app content via StoreKit. http://developer.apple.com/iphone/library/navigation/Frameworks/CoreServices/StoreKit/index.html http://developer.apple.com/iphone/library/navigation/Framewo... So it seems the iPhone model really seems to favor a shareware-style development and deployment environment. "Pay for 5 more levels" or something to that effect.