We see vegans as a huge potential market, because right now being a vegan is a ton of work since you have so many restrictions on how you get vital nutrients.

We see vegans as a huge potential market, because right now being a vegan is a ton of work since you have so many restrictions on how you get vital nutrients. But in the same way being a vegan is a ton of work for you, a meal replacement bar for vegans is also a lot trickier to develop. So we're definitely going to prioritize veganism for future MealSquares product lines if we get there.