From a systems engineering perspective: Any marketing, at all, in documentation really complicates my research. I was already interested in the product, and I

From a systems engineering perspective: Any marketing, at all, in documentation really complicates my research. I was already interested in the product, and I'm trying to solve a problem with it. I understand the use case. I don't need to know how this saved X company $XXX,XXX dollars per second over the past billion years. Obscuring the meat-and-potatoes technical specifications behind phrases like, "cloud ready" and "virtualization optimized" just makes it harder to evaluate the product.