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I get this to an extent, but it also borders on being dishonest when you're cutting the amount in half and honestly if you're setting out to raise 1.5 but you h
by zbruhnke 13y ago
I get this to an extent, but it also borders on being dishonest when you're cutting the amount in half and honestly if you're setting out to raise 1.5 but you have a hard time getting to half of that chances are you're raising too early.
I don't mean "too early" in the sense of the VC who met with you for five minutes said it was "too early" since that is a whole different story.
I mean too early in the sense that you probably don't have enough actual traction yet, which can mean users, technology, or any subset of other things that matter to show your company has significant growth potential.
We thought we would start raising a few months ago and we were definitely too early, we thought we could raise based on being smart and a track record, took a couple of meetings and realized that we needed to put our heads down and get back to work for a bit.
Fast forward a few months later and we have lots of inbound, some great outbound leads (I agree with this article in the was that you probably HAVE to ask for some inbound leads unless you're the hottest deal in the valley, all the best fit investors probably won't come knocking for you) and it looks like our round will be able to oversubscribe rather quickly.
That's a product of traction(hello revenue!) and picking the right time to raise.
While I appreciate Leo's sentiment here, personally I think if you're looking to raise 1.5 and you struggle to get to 750, put your head down and get back to work or else you're going to make the next few years of your life really hard.
Presumably you wanted to raise 1.5 because you have a budget, or a runway goal(at least I hope you do) so raising half of that will likely end up with investors wishing they would have passed on the deal, and that's not a win for anyone!
Just my $.02
- lpolovets 13y agoThat's a great point. I agree that it's dishonest if you're just changing the price to put pressure on investors. I do think that if you have an aggressive growth plan that requires 1.5m, but you can come up with a less aggressive plan where 750k is enough, then that lets you ask for 750k while hoping for 1.5m and keeping your integrity. I also agree fully that more traction/progress/revenue is very helpful to raising more money and raising it more quickly.
- zbruhnke 13y agoAggressive vs non-aggressive growth plan definitely makes sense there, definitely a better way to define that. If there is a way you feel you can still significantly grow your business with a less aggressive plan then that's great, I think what happens too often is Entrepreneurs settle for what they "can get" and end up tanking a company that never had a chance from day one because there was not enough money in the bank to allow time for significant traction outside of a fluke event. We want to encourage a group of Entrepreneurs who are honest and upfront. In turn we'll hopefully get VC's that are that way as well ;)