Pot is already effectively (though not officially) legal in Holland. Just look to how Dutch coffeshops have gone about branding and marketing their products.

Pot is already effectively (though not officially) legal in Holland. Just look to how Dutch coffeshops have gone about branding and marketing their products. Also, you might want to open any issue of High Times. They advertise a million hemp and pot-related products, many of which could just as well be advertising pot itself.