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> It would be really easy to tie a name to MAC address (from point of purchase with a credit card). How would you do it?
by nickporter 13y ago
> It would be really easy to tie a name to MAC address (from point of purchase with a credit card).
How would you do it?
- fennecfoxen 13y agoWell, it's easy from the data point of view. You basically have two data sources: (location, time, credit card) and (location, time, MAC). The location/timestamp history of any given individual is one of the most unique pieces of data you can have; correlating the two is a trivial data-science exercise. It's the systems-integration part, moving the data from the card swipe onto the right computer, that's actually hard. You might be able to partner with your payment processor to get at that stuff.