I run lots of accounts and my experience is the same but more. Here in Australia, Google search seems to account for more then 10X Microsoft + Yahoo. Yahoo (th

I run lots of accounts and my experience is the same but more. Here in Australia, Google search seems to account for more then 10X Microsoft + Yahoo. Yahoo (the number 2 at around 5%-10%) doesn't justify logging in to optimise. It also doesn't justify getting good at working with the platform to get the most out of it with less effort. The platforms are also just not as good as adwords. On top of that, the conversion rates seem to always be lower. I'm not sure if this is a reflection on Microhoo users or the ability of the system to optimise the ads themselves. It might even be that having less 'stock' (ads) to run, they are left with poorer choices and run my ads in less then optimal scenarios where google would see the low ctr and run some other ad. It all ads up to Yahoo & Bing being ignored. *Ideally, I would like to run everything from a central console that links to Google, yahoo & whatever else.