Even if Facebook was a scam... You don't put $600k in before you know what you get out of every dollar you put in. This is why you outsource your SEO/SEM/ Soci

Even if Facebook was a scam... You don't put $600k in before you know what you get out of every dollar you put in. This is why you outsource your SEO/SEM/ Social Marketing. (To someone reputable who is results driven/incentivized ) He needed someone to say, "hey look you put $5 in you got 10 cents out. Time to move on" before he got to $600k in spend.