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I think that the "threshold" is really a red herring. Having followed the site for a few weeks at this point, I would suspect that pretty much every deal "tips"
by dlevine 17y ago
I think that the "threshold" is really a red herring. Having followed the site for a few weeks at this point, I would suspect that pretty much every deal "tips".
The actual effects of having a threshold are twofold:
1) First of all, it encourages people to tell their friends to participate
2) It creates the illusion of a group discount where none exists. A big discount might tarnish a business' reputation, but if there is a "group discount," people understand. When you think about it, there is actually no economy of scale about a business offering several hundred coupons valid for a six-month window.
It's brilliant marketing, though.
- robotrout 17y agoI agree, it's a marketing stunt. There are no economies of scale at work here. Now, if I made it for an event, and I only booked the event venue and hired the entertainment / wait staff if the threshold tickets were purchased, than there's genuine utility here. But for miscellaneous products/services that I offer daily anyway, this is just a marketing stunt.
- brandnewlow 17y agoYou just solved my startup's problem of not having an interesting (i.e. not "drinks at a bar") way to organize our meetups. Thank you, kind sir.