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Investors will have to be very confident that the company is capable of producing another huge smash hit. Generally the pattern has been cashing in on the hype
by devindotcom 13y ago
Investors will have to be very confident that the company is capable of producing another huge smash hit. Generally the pattern has been cashing in on the hype of the previous smash hit, then falling into a sort of sophomore slump, then death by inches.
King has certainly squandered a decent chunk of its gaming-community good will by this whole candy/saga trademark business. That probably doesn't amount to a lot of its users, however, and even fewer of its paying users.
- jaysonelliot 13y agoMy biggest concern as an investor would be whether King is capable of producing their own IP, or if they're going to need to keep going down the Zynga route of copying other designs. Integrity matters when you're running a public company, not least because investors don't appreciate controversy.
- rcthompson 13y ago> King has certainly squandered a decent chunk of its gaming-community good will by this whole candy/saga trademark business. Ironically, I was about to say something like "I guess this explains the recent trademark business; they're trying to look like they're protecting their IP so they look better to investors.". And here you are saying the opposite. Is it possible that the same move could increase the perceived value to investors while actually decreasing it by squandering user goodwill?
- devindotcom 13y agoI guess we'll know soon! Clearly it shows that they are willing to address issues on the business side with (perhaps excessive) zeal, but it also shows their audience that they are a heartless and clueless gaming company. Of course, it's not like other billion-dollar gaming companies have died on account of their heartlessness and cluelessness.
- rhizome 13y agoI think it's more that they're trying to look like they have IP to protect.