Yes, it has been the advice of many that you must make a startup idea attractive to the investors' spouses. Guy says it, for example: http://blog.guykawasaki.

Yes, it has been the advice of many that you must make a startup idea attractive to the investors' spouses. Guy says it, for example: http://blog.guykawasaki.com/2006/03/the_art_of_rais.html http://blog.guykawasaki.com/2006/03/the_art_of_rais.html (under number 6)