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How Evernote Onboards New Users

• samuelhulick 13y ago
  Hi everyone! I'm the author of the teardown - if anyone has any questions, just let me know!
• thiele 13y ago
  It's interesting to see how little emphasis is placed on "Evernote, the product" on the homepage. More "Evernote, the ecosystem".
  • samuelhulick 13y ago
    Yes, agreed. Evernote's strength seems to be its crystal-clear cohesion and focus on helping people remember things, but then it sells things like socks and wallets. I don't quite get it.
    • nader 13y ago
      fascinating that users get it and they are successful. we purposely removed all this "crap" from our homepage so people don't get drawn away ...
• derrickreimer 13y ago
  Yet another fantastic teardown from Samuel!
  • samuelhulick 13y ago
    Thank you very much, Derrick!