Mashable plays the SEO game really well, they threw out tons of HOWTOs and "best of" articles when they first started. If you search for "download youtube video

Mashable plays the SEO game really well, they threw out tons of HOWTOs and "best of" articles when they first started. If you search for "download youtube videos" it's within the top 5 search results. TechCrunch played the same game for awhile but corporate drama is really just a much juicier topic to write about. However, I've always found that if you want real startup news CenterNetworks still covers that. If you want general tech and media news Business Insider does a pretty good job, though they're heavily reliant on the Top 10 list format. GigaOm, when Om Malik writes his punditry, is pretty on the spot but the focus is broadband and communications than startups. I like ReadWriteWeb too. Point is: get your news and analysis from as many diverse places as possible.