DDG is like Google on the early days. When the founders gave interviews where they started with a blank page, the logo and the textbox, nothing more. The page

DDG is like Google on the early days. When the founders gave interviews where they started with a blank page, the logo and the textbox, nothing more. The page is simpler and with less cruft. There are minimal unobtrusive ads. There is a dark mode. These are other reasons other than privacy to choose DDG.