Does your new language improves productivity, maintainability, code reusability, performance, etc?. Does it allow new crazy esoteric tricks with one line of co

Does your new language improves productivity, maintainability, code reusability, performance, etc?. Does it allow new crazy esoteric tricks with one line of code?. Does it bring a paradigm shift?. Otherwise if its a new syntax for the same old thing - specially regarding imperative programming which to me already reached a dead end - it will be hard to sell. If you're thinking of a market strategy then your language is lacking enough innovative features that make it sell itself.