That quote is alarming to me, because it fundamentally misunderstands why companies choose to use Facebook Connect. Absolutely no B2C company in the Valley has

That quote is alarming to me, because it fundamentally misunderstands why companies choose to use Facebook Connect. Absolutely no B2C company in the Valley has ever decided to use Connect because it lets you slurp in demographic information. They do it because of a) a mostly mistaken belief that it increases conversion rate to a signup and b) a mostly accurate belief that after you get someone to Connect you're going to be much, much more successful at getting your content on their wall as a viral distribution mechanism.