>If everyone did it though, they'd be back where they started in terms of visibility, Maybe so, which is why it is a good idea to be first. > and short the mo

>If everyone did it though, they'd be back where they started in terms of visibility, Maybe so, which is why it is a good idea to be first. > and short the money they were earning through album sales. But if you aren't selling a lot of albums, or if your profit per album is low, then you aren't risking much.