I'd have thought the best strategy is to teach coding/basic scripting as a requisite course earlier on and then allow more official CS education to be something

I'd have thought the best strategy is to teach coding/basic scripting as a requisite course earlier on and then allow more official CS education to be something a student can choose to do in a later course if they so choose. The basic understanding of how to use a programming language will be of practical use to them, the CS course will let them understand what the programming language is actually doing under the hood.