I think ultimately it requires having a strong champion empowered to make big calls. In product development, what I have seen happen is that everyone has strong

I think ultimately it requires having a strong champion empowered to make big calls. In product development, what I have seen happen is that everyone has strong views about what must be included for a product to succeed. With no one with either authority or guts to take a stance for and against features, a bunch of average shit gets shipped in hopes of somewhat satisfying everyone instead of really satisfying a core group of customers.