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Very interesting announcement. I'm sure they're making the right decision, and I'm even more sure they did a ton of user testing. However, it's weird to lose t

Very interesting announcement. I'm sure they're making the right decision, and I'm even more sure they did a ton of user testing. However, it's weird to lose the 37 Signals brand. I actually don't like Basecamp as a product, but I love 37 Signals. I treat their books like a bible, and read their blog posts religiously. Somehow, they seemed like more like a philosophy than just a product, and Basecamp (and Rails and their books) were a side effect. I know it's the same people and nothing will really change (A rose by any other name...), but it's still so weird to me to lose 37 Signals.

AVTizzle 13y ago
Exactly how I feel. 2 years ago, I watched DHH's Startup School presentation on YouTube, and it completely changed the way I perceived what a "startup" could be. Today, my partner and I are recently ramen profitable on our first SaaS product, and growing. It's extremely exciting - we're seeing the fruits of a project that we love actually paying our bills. "Exciting" probably isn't even the right word... we're building our way to financial freedom and liberation from the rat race. Our business is our livelihood now, and you can find evidence of 37Signal's influence in every nook and cranny of it. Their writings and philosophy have affected our business and our lives deeply, so a deep emotional connection to the name is an obvious consequence. It feels funny, but as Jason clearly alludes to at the end of the post, a lot of their moves have. I'm looking forward to following along as the future of Basecamp unfolds.
doodilin 13y ago
Though I share your sentiments about losing the 37Signals name, their philsophy remains the same and I have high hopes that this change will result in an even better Basecamp!
matthewrudy 13y ago
I agree, I actually don't use any 37signals products. Basecamp doesn't work for how I organise projects, and Campfire is a poor competitor to HipChat. But I frequently point to them as an example of how to run a company. And they know their customers really well. I guess I'm just not one of their customers.
- midas007 13y ago
  HipChat was a clone of Campfire that out-did them. It's a smart tactical move to give up on that conceding to Pete, Chris, Gary, et al. which did a superb job on HipChat. Personally, I enjoy using FlowDock and Hubot.

AVTizzle 13y ago

Exactly how I feel. 2 years ago, I watched DHH's Startup School presentation on YouTube, and it completely changed the way I perceived what a "startup" could be. Today, my partner and I are recently ramen profitable on our first SaaS product, and growing. It's extremely exciting - we're seeing the fruits of a project that we love actually paying our bills. "Exciting" probably isn't even the right word... we're building our way to financial freedom and liberation from the rat race. Our business is our livelihood now, and you can find evidence of 37Signal's influence in every nook and cranny of it. Their writings and philosophy have affected our business and our lives deeply, so a deep emotional connection to the name is an obvious consequence. It feels funny, but as Jason clearly alludes to at the end of the post, a lot of their moves have. I'm looking forward to following along as the future of Basecamp unfolds.

doodilin 13y ago

Though I share your sentiments about losing the 37Signals name, their philsophy remains the same and I have high hopes that this change will result in an even better Basecamp!

matthewrudy 13y ago

I agree, I actually don't use any 37signals products. Basecamp doesn't work for how I organise projects, and Campfire is a poor competitor to HipChat. But I frequently point to them as an example of how to run a company. And they know their customers really well. I guess I'm just not one of their customers.

midas007 13y ago
HipChat was a clone of Campfire that out-did them. It's a smart tactical move to give up on that conceding to Pete, Chris, Gary, et al. which did a superb job on HipChat. Personally, I enjoy using FlowDock and Hubot.