It always makes sense to ask for equity in a scenario like this. If you do not ask for it, you will certainly NOT receive it. Additionally, I was trying to gi

It always makes sense to ask for equity in a scenario like this. If you do not ask for it, you will certainly NOT receive it. Additionally, I was trying to give him some general purpose practical advice. Charging $20/page is really undervaluing his work. Additionally it seems that the business idea guy does HAVE to have his work, as he doesn't seem to have many options or other people to go to.