4 ms·
These days, B&M retail stores that hope to survive need to rely on creative layouts, exciting experiences, or extreme price/value ratios. A lot of folks are me
by jonnathanson 13y ago
These days, B&M retail stores that hope to survive need to rely on creative layouts, exciting experiences, or extreme price/value ratios.
A lot of folks are mentioning the Apple stores, which I'd certainly describe as creative and exciting. The article references H&M, which is more of a price/value play. Uniqlo probably touches on all of these things, though from anecdotal observation, it tends to skew a little older than teenagers. But have you ever been inside a Uniqlo that wasn't as packed and chaotic as a Disneyland ride? Say what you will about the shopping experience, but it's a pretty successful one. You wait in line for about 2 hours…but that's because there's an enormous line in the first place.