I like this one: "Myth 5: YouTube is only monetizing 3-5% of the site. This oft-cited statistic is old and wrong, and continues to raise much speculation. In o

I like this one: "Myth 5: YouTube is only monetizing 3-5% of the site. This oft-cited statistic is old and wrong, and continues to raise much speculation. In our view, the percentage is far less important than the total number of monetized views..." They say it's old and wrong, but don't give the real percent, and spin in terms of "total number of monetized views". Based on this answer I'd guess the percent of monetized views isn't much higher than the "myth", otherwise they'd have a better spin.