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You're not their target market. I'm a Prime user with over $20,000 in yearly purchases, certainly, I enjoy the benefits of Prime a lot more than you.
by lighthazard 13y ago
You're not their target market. I'm a Prime user with over $20,000 in yearly purchases, certainly, I enjoy the benefits of Prime a lot more than you.
- d23 13y agoThen you aren't their target market. They don't make their money off of people that are high-usage customers. They make it off of people who buy it and use lower then the predicted average.
- ashr 13y agoYou are assuming that their Business model is to profit from the difference in cost of shipping and prime subscription revenue. Rather than profit from a higher purchase volume if one has prime shipping than not. I for one have observed that I have bought more things since I have had prime shipping. There is something to be said for the quick response to your order in the form of 2 day delivery.