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So... Anyone that uses the term 'Saga' in the name of a game is trying to ride off of the coat-tails of Candy Crush Saga?
by pyre 13y ago
So... Anyone that uses the term 'Saga' in the name of a game is trying to ride off of the coat-tails of Candy Crush Saga?
- jaredsohn 13y agoThe post doesn't say that. The effects of getting a trademark on 'Saga' are both to prevent others from riding on their tail (while diluting the effect of their marketing) _and_ to prevent other products that want to use the word Saga for reasons unrelated to Candy Crush Saga. I imagine they only really care about the former, but the latter would happen anyway.