This reminds me of drop.io - a company Facebook purchased several years ago. I suspect Lessin, one of the founders and a writer played a role in this very pol

This reminds me of drop.io - a company Facebook purchased several years ago. I suspect Lessin, one of the founders and a writer played a role in this very polished storytelling metaphor for what amounts to content integration and sharing utility. If they carryover the phone, chat and other mediums from drop.io they may have something.