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I don't see how they would even be able to break out of SF in general. I'm on the other side of the country, and our small town has 3 independent coffee shops,
by SDGT 13y ago
I don't see how they would even be able to break out of SF in general.
I'm on the other side of the country, and our small town has 3 independent coffee shops, multiple local roasters, and a Starbucks. This is your average college town, and there isn't an icebergs chance in hell you'd be able to get market penetration here.
- IceyEC 13y agoThe article says they have locations in New York as well.
- alxndr 13y agoThey have five locations in NY, opened a couple years ago IIRC.
- apaprocki 13y agoI live down the street from one in BK and it is always packed. There is also another 3 other "local" brands within a few blocks that also have very good coffee. I'm not quite sure that BB will harm the local market unless they somehow magically sprout a gazillion stores like Starbucks. Even though they are all relatively close to one another, you usually go to the one that is on your frequent walking path, and walking 5 extra blocks in 10F wind chill might dissuade you from going out of your way :) edit: typo
- angersock 13y agoOh, well, if it's in SV and NYC, then it's clearly ready for the rest of us!