I am skeptical. There is no ecosystem of apps for this to succeed as a console. I feel they are doing this to shoehorn Amazon Prime Video and their video rental

I am skeptical. There is no ecosystem of apps for this to succeed as a console. I feel they are doing this to shoehorn Amazon Prime Video and their video rental/selling service; and they can't directly compete as that alone considering the saturation of set-top devices. A console is a great way to make it in to that space, as Microsoft has done, but this seems too little too late unless they can come up with some serious special sauce.