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Charge before launch. Our first check was before the product was built. I don't think there is better validation that that. :)
by 27182818284 13y ago
Charge before launch. Our first check was before the product was built. I don't think there is better validation that that. :)
- pc86 13y agoI’ve always been interested in this. Are you using the term “check” literally? Did you actually get someone else’s money in your bank account before writing any code? It seems like a very Kickstarter-esque way to build a product (I mean that in the best way possible).
- 27182818284 13y agoBefore writing any code, technically not. Before product was alpha? Yes. PS: I wanted to followup to this, because I should mention that I was just as much a skeptic as you about this. I thought it would be impossible to get a check up front, despite people recommending it as a way to bootstrap the business. Well, it totally works. Just make the customer happy, grab a check upfront and have a contract.
- pc86 13y agoI too have read a lot about people doing this, but nothing specifying how exactly they executed it. Does your contract specify production features, a timeline, or both (or neither)? I’d love to read a blog post about your experience with this and how you executed it, how the pre-alpha revenue compares to beta or production, etc.
- jmathai 13y agoThis. Colin from one of my favorite startups, CustomerIO, called me on the phone and pitched their product. Once he know I was interested he got my credit card number. All before the product was even launched (I think).