A lot of people who might live in these markets, also probably don't own cars. In NYC, for example 55% of people DONT own cars[1] They are right to focus on hi

A lot of people who might live in these markets, also probably don't own cars. In NYC, for example 55% of people DONT own cars[1] They are right to focus on high rates of adoption with people who live in suburbs than those that live in metropolitan areas. 1) http://en.wikipedia.org/wiki/List_of_U.S._cities_with_most_households_without_a_car http://en.wikipedia.org/wiki/List_of_U.S._cities_with_most_h...