2 ms·
It is not a gray area at all if the keywords you are bidding for are relevant to your site.
by boundlessdreamz 17y ago
It is not a gray area at all if the keywords you are bidding for are relevant to your site.
- patio11 17y agoGoogle will HEAVILY penalize you if they think you are doing "arbitrage" (paying for ads to get visitors who you hope will click on ads) because they think this makes for a sucky user experience. It is fairly easy for them to figure out who is doing this, considering they own the best CPC program in the world to get traffic (AdWords) and also own the best CPC program in the word to sell your traffic (AdSense). That gives them plenty of data to be a law unto themselves, but they have other sources if you decide to be tricky and try something like Yahoo CPC -> you -> AdSense.
- boundlessdreamz 17y agoSource ? AFAIK, google will penalize you only if the target site is filled with ads. If the target page has useful relevant content then google doesn't care. This is an accepted practice and high profile people have indulged in it (shoemoney for example) without getting penalized.