Approaching it with the attitude of "how do I add 100k" is the first mistake. It might be a mistake if his goal were "solving a genuine problem." It's decidedl

Approaching it with the attitude of "how do I add 100k" is the first mistake. It might be a mistake if his goal were "solving a genuine problem." It's decidedly not a mistake if his goal is to increase his income by $100,000.